Adjusting your QSR techniques in a changing economic landscape

Adjusting your QSR techniques in a changing economic landscape

The continuing cost of living crisis is a driving force behind consumer spending habits, and new data shows a swing away from food delivery services in 2024. According to The Australian Bureau of Statistics, food and beverage prices rose by 3.4% in September 2024. Within the current economic environment, Australian consumers are having to order less and less from QSR businesses and must be more picky with their choices. Data from ING reveals that three in four Australians are reducing the amount of money they’re spending on food delivery services, resulting in a 6% drop in 2024. So how can your QSR stay ahead?

  • Investing in pick-up services is key. While delivery dropped, consumers using online pick-up services saw an 18% growth. With added service fees and surcharges tied to delivery services, consumers are seeing delivery services costing at least 30% more than pick-up.
  • More and more QSRs are beginning to offer in-app delivery services to combat the downwards trend of general delivery apps. For example, earlier this year Guzman y Gomez launched their nationwide in-app delivery service, with a flat $5 delivery fee and no additional service fees.
  • We are seeing large growth in deals and combos purchases by consumers as a money-saving technique. QSR traffic based around deals and combos increased 4% in 2024 compared to 2023. This shows that consumers are also keenly aware about the value of money as well as the actual cost.

If you’re looking to invest in technologies that will keep your restaurant ahead of the curve within the changing economic landscape, our expert team can help you finance it. Contact Enterprise Finance today.